Plastic Love Music Video

Services
Music video direct
Videography
Title design

Spotify video
Overview
Cindy Zhang is a singer-songwriter signed to the label Cross Ratio Entertainment. For Cindy’s 2021 winter release, she covered the classic J-Pop song, Plastic Love. Her team planned for Cindy to release a music video alongside Plastic Love’s promotion.
Role
Directed, shot and edited Plastic Love. Designed titles in the music video.
Team
Sophie Cheung  Director / Editor
Cindy Zhang  Producer
Evelyn Obamos  Assistant Director
Francescca Di Marco  Lighting
Timeline
Sep 2021
Strategy
Since Plastic Love is a city-pop song, we decided to shoot the music video around the streets of San Francisco in 80s, 90s styled outfits. The music video also tells the story of “Cindy” going through a break up.

Deliverables

Results
Plastic Love has gained over 86k views on Youtube, becoming Cindy’s highest watched video.
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